Blog
Do I Need Permission To Rebrand An Existing Sign?
Twitter Rebrand Stalled Due To Permit Violations. In June, ‘X Corp.’ (Twitter’s new brand name), got itself into hot water with local authorities in the city of San Francisco due to a rebrand of their head office. Police arrived to stop sign engineers during the...
3 Ways To Make Your Signage Stand Out In A Retail Park
Retail parks are busy places with lots of shops and restaurants for you to contend with. From the minute customers enter a retail park, they are bombarded with advertisements and displays aiming to get their attention. This is why it’s important to ensure that your...
5 Things To Consider When Planning Drive-Through Signage
Drive-through restaurants have become increasingly popular in the UK, with the number operating in England and Wales increasing by 41% in the five years to the end of 2020. While the Covid-19 pandemic helped to further increase the number of drive-throughs, the...
Understanding The Environmental Impact of Signs
When it comes to designing and installing your business signs, you may not necessarily consider the environmental impact they have. While increased visibility, materials and colours that suit your brand and lighting that showcases your signs at all times can help your...
How To Choose The Right Lighting For Business Signs
Lighting is an important part of your business signage. It provides a range of benefits, including visibility, that ensures you really get the biggest impact you can from each of your signs. But just as choosing the right type of sign is vital for your business and...
Why is Lighting Important For Business Signs?
Your business signage is an important marketing asset that lets people know where you’re located, what you do and who you are. It tends to be the first thing people see when they visit your business, which is why you want it to be as visible as possible. Failing to...
What You Need To Know About Business Signs and Listed Buildings
When it comes to installing signs on listed buildings or in conservation areas, there is a lot you need to take into account. There tend to be more rules and regulations for signs and advertisements when it comes to conservation areas and listed buildings, so it’s...
What Types of Restaurant Signs Should You Use?
Signage in restaurants has several uses. Signs help to create the right atmosphere, improve the customer experience and provide safety information, meaning every single sign in a restaurant works hard. The wrong type of signage can mean the space doesn’t have the...
5 Ways to Improve Your Signage
We are visual creatures, which is exactly why signage is so powerful. Humans are around 6.5 times more likely to remember visual information than information they have heard three days later. This is because about 90% of information transmitted to the brain is...